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Ads · Pet shop

Contextual advertising for a pet shop in Tashkent

§ IN BRIEF

A cat owner doesn’t search “pet shop” — they search “Royal Canin Urinary 2 kg in stock”. Without the brand in the ad, they leave for a marketplace

Pet retail runs on repeat purchases and tight brand loyalty. “Cat food” is too broad — it attracts “how to train a kitten” and “free puppies”. I build campaigns by brand (Royal Canin, Pro Plan, etc.) and category: food, accessories, vet products — with landings showing stock, bag weight and order button. Offline store: 2–5 km geo. 15 kg bag delivery — separate city-wide funnel. Negatives cut informational traffic. Anti-fraud on top brands — rivals click often.

Scope of work
  • UTM and gclid saved with every inquiry — lead source visible, not «just a click»
  • Goals and events in analytics shaped to your funnel, not a template
  • Reports by meaning: what led to a conversation and inquiry, not just dashboard numbers

These are the service work areas. We agree on the exact scope, timeline and final price before the project starts.

UZNEO / Advantages08 / ADS

Built.
To work.

01 / UZNEO

Start with demand.

Campaigns by food brand and pet type: dog, cat, bird, rodents

ADS / UZNEO
02 / UZNEO

Relevant searches.

Separate funnels: food / accessories / vet products — different ticket and moderation

03 / UZNEO

Know the source.

Landings with stock, pack weight and price — not a catalogue without inventory

04 / UZNEO

Protect your budget.

Negatives: “free puppy”, “how to train”, “breed photos”, “job”

05 / UZNEO

Track enquiries.

2–5 km geo for store + city campaign for heavy bag delivery

06

UTM and gclid on orders — see brand, pet type and source

07

Fixed management fee — not a % of ad spend

08

Anti-fraud on popular food brands

Official business
Contracton requestYaTT

//Ad package

What the ad package includes — pet food orders, not forums

Pet store semantics

Food, accessories, delivery — minus «self-treat».

Category ads

Headlines: animal type, brand, delivery.

Catalog alignment

Product link matches the creative.

Minus «forum»Store geoClick fraudCPL by category
UZNEO.PERSONAL OWNERSHIP
FOUNDER / 001✳
UZNEO / STORY↗
★ Founder/Accountable for your project

Mikhail — code and ads under personal accountability

Since 2018 — 50+ projects across Uzbekistan. 10 companies in active parallel support. No subcontractors, no agency markup: brief, development, ads and support — handled personally.

2018Since 2018
50+UZNEO / PROJECTS
One person accountable end to end↗

Code · Ads · Analytics

Google Ads Search Professional CertifiedGrow Offline Sales CertifiedGoogle Ads Search CertifiedSearch Pro · Offline Sales · SearchGoogle Skillshopuntil 07.2027Verify in Google ↗
Read the story →
FOUNDER-LED DIGITAL STUDIOFounder / UZNEO

// Ads · Pet shop

In pet retail the buyer searches for a food brand, not “animal shop”

A cat owner on a prescription diet buys Royal Canin Urinary every month — they don’t browse a catalogue, they google a specific SKU. One campaign for “pet shop Tashkent” burns budget on informational queries and curious non-buyers. Brand clusters with a landing “in stock, 2 kg, delivery today” convert 3–5× better than a generic catalogue.

Food, accessories and vet products are three business logics. Food — monthly repeat; stock and bag delivery matter. Accessories — impulse, “near me” and price. Vet products — careful moderation: “in stock, consultation”, no “cures” claims. Offline and delivery need different ads, geo and landings.

LTV in pet retail is repeat every 30 days. I tie orders to food brand and pet type, send purchases to Google Ads API. The algorithm stops sending “browse dog breeds” traffic and finds people who actually order food.

Where we run ads

Three channels. Search — the person types a query. Network and social — interest-based delivery. Meta Ads — Instagram and Facebook through Ads Manager.

  • Google Ads

    Google Search & partners

    Ads in Google Search and partner sites: someone searches for a service — sees your offer.

  • Yandex Direct

    Yandex Search & network

    Same for audiences on Yandex: search and display network.

  • Meta Ads

    Instagram and Facebook

    Ads Manager: audiences, pixel, Lead Ads or site traffic. Feed management is not part of this service.

Anti-Fraud

Budget protected by our own anti-fraud — setup in 5 minutes

Up to 20% of ad budget can go to bots, competitors and accidental clicks. The system automatically blocks suspicious traffic — you only pay for real people. Setup is one line of code: no site edits, no new services. Works with WordPress, Tilda, Next.js, React and any site where you can paste a tag.

12,000+suspicious clicks already filtered

Your money goes to real customers, not bots and competitors.

Automatic site scanning

The system finds all buttons, forms and links on its own. You see which page the click came from and which element was clicked.

IP & browser fingerprint blocking

Recognizes repeat visitors even when they switch Wi-Fi or carrier. Bots and competitors blocked automatically.

Real-time behavior analysis

Mouse movement, click speed, time on page — dozens of signals to tell humans from bots.

Cross-project protection

If a visitor click-frauds one site — they're blocked across all your projects at once.

Our own system on our servers — not a black box. You see every visit, every click and every block reason in real time, not «they sent a report once a month».

Google Ads · invalid clicks

Anti-fraud you can see in the Google Ads UI

Report cards based on Google Ads data: invalid clicks and their share for the stated period. Browse the results and select a card to open the original account screenshot.

UZNEO / EVIDENCE DESK02 ITEMS
Browse the evidence
01 / 02
Select a card to view the original screenshot

Campaign and client names are redacted. Numbers come from the Google Ads report for the selected period — not industry averages. ↗ Tap — open and zoom

Google Skillshop · 3 certifications

Ads run by a Google-certified specialist

Search Professional, Search (search campaigns) and Grow Offline Sales — three different Google Ads certifications. Not a one-off course: verifiable Skillshop credentials 2026–2027.

until 07.2027

// UZNEO · STACK

Repeat purchases + brand attribution

§ APPROACH

In pet retail the KPI is a food order with repeat potential, not a click. Every purchase is tagged by brand, pet type and source; data hits the report and ad account.

Contextual advertising for a pet shop in Tashkent — UZNEO
Реклама и лендинг
  • Clusters: brand + pet type + “delivery” — separate bids
  • Geo: 2–5 km for store, city-wide for heavy delivery
  • Report: spend → clicks → orders → CPL by category (food vs vet)
  • Anti-fraud on top brands — rivals click Royal Canin and Pro Plan
ESTIMATE
Google Ads
Google Ads API

Direct Google Ads integration via API

Real inquiries automatically go to Google Ads and train the algorithms — ads find your customers more accurately. Blocked IPs sync to the exclusion list without manual work. Value-Based Bidding supported: Google gets not «an inquiry happened», but its real business value.

$ HOW WE QUOTE03 / PROCESS

Cost depends on the task

Starting prices are shown with each service. The final quote depends on features, scope and materials. We agree on the scope, price and timeline before work begins.

What you have now, the goal, your niche. 5 minutes of your time.

Your project / UZNEO01 — 03
Process exampleTell us your task in Telegram

Price and timeline are locked BEFORE start. No mid-project upcharges.

We take up to 5 projects per month — to give each one full attention

✓ GUARANTEES

What we promise — and keep

§ NO ASTERISKS

No asterisks, no fine print. Just what we actually do for every project.

Illustration of UZNEO website quality checks
Workflow · illustration
Price and timeline — before start

We lock them in Telegram before any work begins. No mid-project upcharges. Ever.

Every click in plain sight

Personal admin access — you see every visit and lead in real time. No monthly reports needed.

Anti-fraud is on by default

Ad budget doesn't burn on bots and competitors. It's part of the project, not an upsell.

Not a fit — we'll say so

If the task isn't ours to solve or the budget won't hit your goals — we'll say it upfront and refer you.

? FAQ

FAQ on pet shop advertising

Top brands — yes, dedicated ad groups with stock and weight landings. Long tail — category campaigns “cat food” with on-site filters.

Google Reviews

What clients say about UZNEO advertising

5.0· 44 reviews
XS
Xusniddin Shaymanov
22.10.2026

“They made a calculator and registration in a 1C bot for our warehouse. I'm happy with the work and recommend them 100%.”

MX
Muhiddin Xurramov
22.10.2026

“I recommend them — a great inventor.”

NJ
Nargiza Jabbarova
21.10.2026

“Very good service! I am happy with the quality and the way I was treated. I recommend them!”

SD
Sanjar Djumayev
07.10.2026

“Super”

МР
Марина Розмаита
04.10.2026

“I really like this service. We've worked with them for six months, and the collaboration started paying off from the second week. The team are true professionals, always available even on weekends, and resolve questions quickly. UZNEO are the best; I recommend them to everyone!”

NB
NIGINA BOBYEVA
02.10.2026

“I really liked the work. My orders were completed exactly as I wanted. I recommend them to everyone.”

SS
Saidmurod Safaraliyev
02.10.2026

“Respect — they completed my orders perfectly. I recommend them. He was very pleasant to deal with, and I have more orders for him.”

BE
Bakhodir Eshtemirov
02.10.2026

“They did great work and made it the way we wanted.”

ZD
Zufar Djalilov
02.10.2026

“Great!”

AL
Alex Lee
28.09.2026

“A top-notch professional who knows his work. He built a bot, a website funnel, a full program, a web service and more for me. I recommend him.”

✦ CTA
Discuss pet shop ads
Чистка кампании

Discuss pet shop ads

Send assortment (food, vet supplies) and delivery zone — within an hour I'll outline campaign structure and budget

Reply in 1 hour
Food brand campaigns
Anti-fraud from day one
You keep the ad account

Locations and industries.

Your business at the centerIndustries / 38
Mirabad District02Chilanzar District03Sergeli District04Mirzo-Ulugbek District05Almazar District06Yakkasaray District07Shaykhantahur District08Bektemir District09Uchtepa District10Yangihayot District11Yashnabad District12Yunusabad District01© OpenStreetMap
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Pet shopA solution for your business
AudienceCreativesLeads
Business industryPet shop
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