Booking semantics
Queries for table, banquet, delivery — phrase and exact, minus «recipe».
A Friday dinner table and a corporate banquet for 80 are different funnels — one “restaurant Tashkent” budget can’t serve both
A restaurant sells three products: a table on Friday evening, plov delivery at lunch, a wedding banquet booked three months ahead. Mixing them in one campaign gives table CPL tangled with “banquet for 50 guests” enquiries and burns budget on recipes. I split booking, delivery and banquets — with ads featuring hero dishes, format-specific landings and geo for the venue district or courier zone. Negatives cut “recipe” and “chef jobs”. Anti-fraud: neighbouring venues click at lunch peak. The account is yours — you see cost per guest.


//Ad package
Queries for table, banquet, delivery — phrase and exact, minus «recipe».
Headlines with cuisine and format: delivery, banquet, business lunch.
Booking button and phone match the ad offer.
Since 2018 — 50+ projects across Uzbekistan. 10 companies in active parallel support. No subcontractors, no agency markup: brief, development, ads and support — handled personally.
// Ads · Restaurant
Table booking is decided in minutes: Friday evening, “restaurant with live music”, “table for two”. Banquets are planned months ahead: hall capacity, menu, date. Delivery is a third logic: courier radius, time, average check. One “restaurant Tashkent” campaign with a PDF menu on the homepage burns over a weekend with zero bookings — and pulls people who searched for a plov recipe.
Booking CTA is “reserve a table”, delivery is “order in 40 minutes”, banquet is a form with date and guest count. Different keywords, landings and bids. Mix them — you can’t optimise any format.
The owner needs booked tables, delivery orders and average check from ads — not clicks. I link campaigns to booking forms, Telegram bots and call tracking, send conversions to Google Ads API. After 2–3 weeks you see whether booking or delivery pays off — budget shifts.
Three channels. Search — the person types a query. Network and social — interest-based delivery. Meta Ads — Instagram and Facebook through Ads Manager.

Google Ads
Google Search & partners
Ads in Google Search and partner sites: someone searches for a service — sees your offer.

Yandex Direct
Yandex Search & network
Same for audiences on Yandex: search and display network.
Meta Ads
Instagram and Facebook
Ads Manager: audiences, pixel, Lead Ads or site traffic. Feed management is not part of this service.
Up to 20% of ad budget can go to bots, competitors and accidental clicks. The system automatically blocks suspicious traffic — you only pay for real people. Setup is one line of code: no site edits, no new services. Works with WordPress, Tilda, Next.js, React and any site where you can paste a tag.
Your money goes to real customers, not bots and competitors.
The system finds all buttons, forms and links on its own. You see which page the click came from and which element was clicked.
Recognizes repeat visitors even when they switch Wi-Fi or carrier. Bots and competitors blocked automatically.
Mouse movement, click speed, time on page — dozens of signals to tell humans from bots.
If a visitor click-frauds one site — they're blocked across all your projects at once.
Our own system on our servers — not a black box. You see every visit, every click and every block reason in real time, not «they sent a report once a month».
Screenshots from a live Google Ads account: the “Total invalid clicks” column. Our rules catch click fraud; IPs and devices go to exclusion lists — Google marks invalid clicks and refunds part of the spend.
Campaign and client names are redacted. Numbers come from the Google Ads report for the selected period — not industry averages.
Google Skillshop · 3 certifications
Search Professional, Search (search campaigns) and Grow Offline Sales — three different Google Ads certifications. Not a one-off course: verifiable Skillshop credentials 2026–2027.
until 07.2027
// UZNEO · STACK
For restaurants the KPI is a full dining room, order or signed banquet. Every conversion is tied to format, source and average check.


Real inquiries automatically go to Google Ads and train the algorithms — ads find your customers more accurately. Blocked IPs sync to the exclusion list without manual work. Value-Based Bidding supported: Google gets not «an inquiry happened», but its real business value.
We don't show prices on the site — because the same website for a dental clinic and an industrial plant can't cost the same. First we understand the task, then we quote — that's honest.
What you have now, the goal, your niche. 5 minutes of your time.
We look at what others charge and deliver in your segment — no template solutions.
Transparent quote: scope, timeline, final price. No surprises mid-project.
Price and timeline are locked BEFORE start. No mid-project upcharges.
We take up to 5 projects per month — to give each one full attention
No asterisks, no fine print. Just what we actually do for every project.
We lock them in Telegram before any work begins. No mid-project upcharges. Ever.
Personal admin access — you see every visit and lead in real time. No monthly reports needed.
Ad budget doesn't burn on bots and competitors. It's part of the project, not an upsell.
If the task isn't ours to solve or the budget won't hit your goals — we'll say it upfront and refer you.
? FAQ
Guides, checklists and numbers for this service from the UZNEO blog

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Send format (booking, delivery, banquet) and area — within an hour I'll outline campaign structure and budget range