Start with demand.
Implants, therapy, braces, kids — separate campaigns and CPL
ADS / UZNEOToothache or implant shortlist — patients search today, not “someday”
A click on “implant Tashkent” in Google Ads costs several times more than “food delivery” — that’s normal for the niche. I split dentistry into separate campaigns: implants, therapy, orthodontics, paediatric, whitening. Each gets its own keywords, landing page and bids. “Toothache” goes to urgent booking with a call extension; implants to a page with doctors and instalments. Negatives cut students, job listings and “free”. Anti-fraud is on from day one — neighbouring clinics in Tashkent do click each other’s ads.
These are the service work areas. We agree on the exact scope, timeline and final price before the project starts.


Implants, therapy, braces, kids — separate campaigns and CPL
ADS / UZNEOUrgent “toothache” queries — call-only and fast booking
Negatives: “free”, “dentist job”, rival clinic names
Service landings, not one price list for 40 procedures
Copy aligned with Google healthcare policy — no “cure in a day”
Geo by catchment: Chilanzar, Mirzo-Ulugbek, Yunusabad
gclid tied to booking form — see which service pays off
Anti-fraud against competitor clicks within 2 km
//Ad package
Treatment, implant, whitening — minus «toothache at home».
Consultation, installments, promo — no medical guarantees.
Form and call on first screen, UTM in CRM.
Since 2018 — 50+ projects across Uzbekistan. 10 companies in active parallel support. No subcontractors, no agency markup: brief, development, ads and support — handled personally.
Code · Ads · Analytics
// Ads · Dentistry
In Tashkent an implantology click easily runs 15–30k UZS while booking conversion sits around 3–7%. One “dentistry Tashkent” campaign on broad match burns budget in a week: half the clicks are “what is an implant”, job seekers and neighbouring clinics clicking your ads at lunch. I start with an audit — what actually brought bookings vs junk.
Urgent and planned patients behave differently. “Toothache” calls from a phone and needs “can you see me today”. Implant shoppers compare 3–4 clinics, check doctors and instalments. Kids dentistry is parents with a different fear and headline. Mixing them in one ad means paying for clicks that never reach the chair.
Without offline conversions Google optimises clicks, not patients. I tie leads to gclid, set up call tracking, send “appointment completed” to Google Ads API. After 2–3 weeks you see implants at 400k CPL and whitening at 80k — budget shifts to what fills chairs.
Three channels. Search — the person types a query. Network and social — interest-based delivery. Meta Ads — Instagram and Facebook through Ads Manager.

Google Search & partners
Ads in Google Search and partner sites: someone searches for a service — sees your offer.

Yandex Search & network
Same for audiences on Yandex: search and display network.

Instagram and Facebook
Ads Manager: audiences, pixel, Lead Ads or site traffic. Feed management is not part of this service.
Up to 20% of ad budget can go to bots, competitors and accidental clicks. The system automatically blocks suspicious traffic — you only pay for real people. Setup is one line of code: no site edits, no new services. Works with WordPress, Tilda, Next.js, React and any site where you can paste a tag.
Your money goes to real customers, not bots and competitors.
The system finds all buttons, forms and links on its own. You see which page the click came from and which element was clicked.
Recognizes repeat visitors even when they switch Wi-Fi or carrier. Bots and competitors blocked automatically.
Mouse movement, click speed, time on page — dozens of signals to tell humans from bots.
If a visitor click-frauds one site — they're blocked across all your projects at once.
Our own system on our servers — not a black box. You see every visit, every click and every block reason in real time, not «they sent a report once a month».
Report cards based on Google Ads data: invalid clicks and their share for the stated period. Browse the results and select a card to open the original account screenshot.
Campaign and client names are redacted. Numbers come from the Google Ads report for the selected period — not industry averages. ↗ Tap — open and zoom
Google Skillshop · 3 certifications
Search Professional, Search (search campaigns) and Grow Offline Sales — three different Google Ads certifications. Not a one-off course: verifiable Skillshop credentials 2026–2027.
until 07.2027
// UZNEO · STACK
CTR doesn’t feed a clinic — bookings do. I link clicks to forms, calls or Telegram reception. Report: spend → lead → visit → CPL by service, not vanity impressions.


Real inquiries automatically go to Google Ads and train the algorithms — ads find your customers more accurately. Blocked IPs sync to the exclusion list without manual work. Value-Based Bidding supported: Google gets not «an inquiry happened», but its real business value.
Starting prices are shown with each service. The final quote depends on features, scope and materials. We agree on the scope, price and timeline before work begins.
What you have now, the goal, your niche. 5 minutes of your time.
Price and timeline are locked BEFORE start. No mid-project upcharges.
We take up to 5 projects per month — to give each one full attention
No asterisks, no fine print. Just what we actually do for every project.

We lock them in Telegram before any work begins. No mid-project upcharges. Ever.
Personal admin access — you see every visit and lead in real time. No monthly reports needed.
Ad budget doesn't burn on bots and competitors. It's part of the project, not an upsell.
If the task isn't ours to solve or the budget won't hit your goals — we'll say it upfront and refer you.
? FAQ
Depends on district and season — often 15–30k UZS in Google, 20–40% cheaper in Yandex. Exact numbers from Keyword Planner after your brief. Key is not paying for broad “dentistry” but commercial “implant price / book”.
Guides, checklists and numbers for this service from the UZNEO blog

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Send your top 3 services and districts — campaign structure and CPL forecast within an hour
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