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Ads · Real estate

Contextual advertising for real estate in Tashkent

§ IN BRIEF

A buyer with mortgage approval googles “apartment Mirzo-Ulugbek” — not “rent a room”

“New build Tashkent” is among Google’s priciest clicks: 20–40k UZS, competing with agencies, OLX and developers direct. I run campaigns by project and district: Sergeli, Yunusabad, Mirzo-Ulugbek — separate ad groups with price per m² and handover date. Negatives “rent”, “lease”, “daily” cut 30–40% junk traffic. Mortgage queries sit in a separate branch with partner banks — no “100% approval” promises.

Scope of work
  • UTM and gclid saved with every inquiry — lead source visible, not «just a click»
  • Goals and events in analytics shaped to your funnel, not a template
  • Reports by meaning: what led to a conversation and inquiry, not just dashboard numbers

These are the service work areas. We agree on the exact scope, timeline and final price before the project starts.

UZNEO / Advantages08 / ADS

Built.
To work.

01 / UZNEO

Start with demand.

Campaigns: new build, resale, mortgage — not one “real estate” dump

ADS / UZNEO
02 / UZNEO

Relevant searches.

Negatives: “rent”, “lease”, “daily”, “realtor job”

03 / UZNEO

Know the source.

Landings per development or district — layouts, handover, mortgage

04 / UZNEO

Protect your budget.

Geo and bids on real stock, not all of Tashkent

05 / UZNEO

Track enquiries.

Developer promos — separate ads per deadline

06

Viewing request with UTM — CPL per project, not blended average

07

Yandex 25–40% cheaper — we test on resale

08

Anti-fraud from agencies clicking rival ads

Official business
Contracton requestYaTT

//Ad package

What the ad package includes — viewing leads, not aggregators

Real estate semantics

Buy, rent, new build — minus «state registry».

Property ads

Headlines: type, area, district without name in copy.

Property landing

Viewing form — same parameters as in creative.

Minus «market prices»Geo radiusAntifraudCPL by deal type
UZNEO.PERSONAL OWNERSHIP
FOUNDER / 001✳
UZNEO / STORY↗
★ Founder/Accountable for your project

Mikhail — code and ads under personal accountability

Since 2018 — 50+ projects across Uzbekistan. 10 companies in active parallel support. No subcontractors, no agency markup: brief, development, ads and support — handled personally.

2018Since 2018
50+UZNEO / PROJECTS
One person accountable end to end↗

Code · Ads · Analytics

Google Ads Search Professional CertifiedGrow Offline Sales CertifiedGoogle Ads Search CertifiedSearch Pro · Offline Sales · SearchGoogle Skillshopuntil 07.2027Verify in Google ↗
Read the story →
FOUNDER-LED DIGITAL STUDIOFounder / UZNEO

// Ads · Real estate

One “new build” click — and you’re already competing with OLX and the developer

Apartment buyers in Tashkent compare Google, Telegram channels, OLX and developer sales offices. Send them to a 200-unit catalogue and they leave in 15 seconds. You need a landing for a specific development or district: floor plans, price per m², handover, “book a viewing”.

Rent and buy are different people in the same search. “Apartment Tashkent” without negatives “rent” and “lease” burns half the budget. Mortgage is a third segment: “no down payment” isn’t the same as “two-bedroom Yunusabad”. I split intent instead of one campaign.

Agents often don’t know which listing paid for itself — CRM without UTM, manager logs “referral”. I tie leads to gclid, count CPL per development and pause listings with clicks but no viewings. After a month budget sits on 2–3 lots with real demand.

Where we run ads

Three channels. Search — the person types a query. Network and social — interest-based delivery. Meta Ads — Instagram and Facebook through Ads Manager.

  • Google Ads

    Google Search & partners

    Ads in Google Search and partner sites: someone searches for a service — sees your offer.

  • Yandex Direct

    Yandex Search & network

    Same for audiences on Yandex: search and display network.

  • Meta Ads

    Instagram and Facebook

    Ads Manager: audiences, pixel, Lead Ads or site traffic. Feed management is not part of this service.

Anti-Fraud

Budget protected by our own anti-fraud — setup in 5 minutes

Up to 20% of ad budget can go to bots, competitors and accidental clicks. The system automatically blocks suspicious traffic — you only pay for real people. Setup is one line of code: no site edits, no new services. Works with WordPress, Tilda, Next.js, React and any site where you can paste a tag.

12,000+suspicious clicks already filtered

Your money goes to real customers, not bots and competitors.

Automatic site scanning

The system finds all buttons, forms and links on its own. You see which page the click came from and which element was clicked.

IP & browser fingerprint blocking

Recognizes repeat visitors even when they switch Wi-Fi or carrier. Bots and competitors blocked automatically.

Real-time behavior analysis

Mouse movement, click speed, time on page — dozens of signals to tell humans from bots.

Cross-project protection

If a visitor click-frauds one site — they're blocked across all your projects at once.

Our own system on our servers — not a black box. You see every visit, every click and every block reason in real time, not «they sent a report once a month».

Google Ads · invalid clicks

Anti-fraud you can see in the Google Ads UI

Report cards based on Google Ads data: invalid clicks and their share for the stated period. Browse the results and select a card to open the original account screenshot.

UZNEO / EVIDENCE DESK02 ITEMS
Browse the evidence
01 / 02
Select a card to view the original screenshot

Campaign and client names are redacted. Numbers come from the Google Ads report for the selected period — not industry averages. ↗ Tap — open and zoom

Google Skillshop · 3 certifications

Ads run by a Google-certified specialist

Search Professional, Search (search campaigns) and Grow Offline Sales — three different Google Ads certifications. Not a one-off course: verifiable Skillshop credentials 2026–2027.

until 07.2027

// UZNEO · STACK

Real estate: from click to property viewing

§ APPROACH

KPI is a viewing request or mortgage consult, not CTR. Click → form → site visit → deal. You see which development pulls leads.

Contextual advertising for real estate in Tashkent — UZNEO
Реклама и лендинг
  • Clusters: new build / resale / mortgage / commercial
  • Rent negative lists — updated from search term reports
  • Report: spend → lead → viewing → CPL per listing
  • Anti-fraud: repeat clicks from rival agencies
ESTIMATE
Google Ads
Google Ads API

Direct Google Ads integration via API

Real inquiries automatically go to Google Ads and train the algorithms — ads find your customers more accurately. Blocked IPs sync to the exclusion list without manual work. Value-Based Bidding supported: Google gets not «an inquiry happened», but its real business value.

$ HOW WE QUOTE03 / PROCESS

Cost depends on the task

Starting prices are shown with each service. The final quote depends on features, scope and materials. We agree on the scope, price and timeline before work begins.

What you have now, the goal, your niche. 5 minutes of your time.

Your project / UZNEO01 — 03
Process exampleTell us your task in Telegram

Price and timeline are locked BEFORE start. No mid-project upcharges.

We take up to 5 projects per month — to give each one full attention

✓ GUARANTEES

What we promise — and keep

§ NO ASTERISKS

No asterisks, no fine print. Just what we actually do for every project.

Illustration of UZNEO website quality checks
Workflow · illustration
Price and timeline — before start

We lock them in Telegram before any work begins. No mid-project upcharges. Ever.

Every click in plain sight

Personal admin access — you see every visit and lead in real time. No monthly reports needed.

Anti-fraud is on by default

Ad budget doesn't burn on bots and competitors. It's part of the project, not an upsell.

Not a fit — we'll say so

If the task isn't ours to solve or the budget won't hit your goals — we'll say it upfront and refer you.

? FAQ

FAQ on real estate advertising

No — platforms ban credit guarantees. Use “mortgage assistance”, “partner banks”, “consultation”. Mortgage and listing campaigns stay separate.

Google Reviews

What clients say about UZNEO advertising

5.0· 44 reviews
XS
Xusniddin Shaymanov
22.10.2026

“They made a calculator and registration in a 1C bot for our warehouse. I'm happy with the work and recommend them 100%.”

MX
Muhiddin Xurramov
22.10.2026

“I recommend them — a great inventor.”

NJ
Nargiza Jabbarova
21.10.2026

“Very good service! I am happy with the quality and the way I was treated. I recommend them!”

SD
Sanjar Djumayev
07.10.2026

“Super”

МР
Марина Розмаита
04.10.2026

“I really like this service. We've worked with them for six months, and the collaboration started paying off from the second week. The team are true professionals, always available even on weekends, and resolve questions quickly. UZNEO are the best; I recommend them to everyone!”

NB
NIGINA BOBYEVA
02.10.2026

“I really liked the work. My orders were completed exactly as I wanted. I recommend them to everyone.”

SS
Saidmurod Safaraliyev
02.10.2026

“Respect — they completed my orders perfectly. I recommend them. He was very pleasant to deal with, and I have more orders for him.”

BE
Bakhodir Eshtemirov
02.10.2026

“They did great work and made it the way we wanted.”

ZD
Zufar Djalilov
02.10.2026

“Great!”

AL
Alex Lee
28.09.2026

“A top-notch professional who knows his work. He built a bot, a website funnel, a full program, a web service and more for me. I recommend him.”

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Чистка кампании

Discuss real estate advertising

Send listings and districts — structure and CPL forecast per lot within an hour

Reply in 1 hour
Rent/lease negatives
CPL per listing
Account on your agency

Locations and industries.

Your business at the centerIndustries / 38
Mirabad District02Chilanzar District03Sergeli District04Mirzo-Ulugbek District05Almazar District06Yakkasaray District07Shaykhantahur District08Bektemir District09Uchtepa District10Yangihayot District11Yashnabad District12Yunusabad District01© OpenStreetMap
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Business industryReal estate
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