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Yandex Direct

Yandex Direct for Uzbekistan

§ IN BRIEF

Yandex is a separate audience that doesn't use Google. We set up Search, YAN and retargeting: keywords from Wordstat, ads for Search and Spec, goals in Metrica, our own anti-fraud. We've managed every account by hand since 2018, no budget resale through middlemen.

Yandex Direct
UZNEO · Tashkent
Cost per click
12.4 ₽
CTR
9.1%
Conversion
7.6%
Active campaigns
Search
Impr.: 48 210Clicks: 4 384
YAN · display network
Impr.: 286 540Clicks: 3 127
Retargeting
Impr.: 12 904Clicks: 1 092
Wordstat — demand
"yandex direct setup"14 820 / month
Goals synced via Metrika API
Metrika · sync
Search campaigns, YAN and retargeting — three channels with different click cost and quality
Keyword research from Wordstat and Key Collector, extended negative keyword base from day one
Goals and events in Yandex Metrica — shaped to your funnel, not «from a template»
Our own anti-fraud — click fraud and junk traffic filtered before budget is charged
Hands-on management: junk traffic cleanup and bid adjustments every week
UTM tagging everywhere — lead source visible down to the keyword
Setup and management fee locked before kickoff — not a percentage of budget

Where we run ads

Two main channels. In short: search — when someone types a query; ad network — when we show ads by interests and behavior.

Yandex Direct

Yandex Direct

Yandex Search & network

Same for audiences on Yandex: search and display network.

Anti-Fraud

Budget protected by our own anti-fraud — setup in 5 minutes

Up to 20% of ad budget can go to bots, competitors and accidental clicks. The system automatically blocks suspicious traffic — you only pay for real people. Setup is one line of code: no site edits, no new services. Works with WordPress, Tilda, Next.js, React and any site where you can paste a tag.

12,000+suspicious clicks already filtered

Your money goes to real customers, not bots and competitors.

Automatic site scanning

The system finds all buttons, forms and links on its own. You see which page the click came from and which element was clicked.

IP & browser fingerprint blocking

Recognizes repeat visitors even when they switch Wi-Fi or carrier. Bots and competitors blocked automatically.

Real-time behavior analysis

Mouse movement, click speed, time on page — dozens of signals to tell humans from bots.

Cross-project protection

If a visitor click-frauds one site — they're blocked across all your projects at once.

Our own system on our servers — not a black box. You see every visit, every click and every block reason in real time, not «they sent a report once a month».

Anti-Fraud

Invalid clicks

Tap — open and zoom

// UZNEO · STACK

What's included in setup

§ APPROACH

Keyword research from Wordstat, clustering, ad copy for Search and Spec, creative testing in YAN, goals synced to Metrica. We've managed every account by hand since 2018.

Yandex Direct for Uzbekistan — UZNEO
Yandex Direct
  • ?Keyword research from Wordstat and Key Collector — extended negative keyword base
  • ?Search + YAN + retargeting — three channels with different click cost and quality
  • ?Goals and events in Yandex Metrica — shaped to your funnel, not from a template
  • ?Anti-fraud — blocks click fraud and irrelevant traffic before budget is charged
2018
★ Founder· Accountable for your project

Robert Mirov — code and ads under personal accountability

Since 2018 — 50+ projects across Uzbekistan. 10 companies in active parallel support. No subcontractors, no agency markup: brief, development, ads and support — handled personally.

Google Ads Search CertifiedGrow Offline Sales CertifiedSearch + Offline SalesGoogle Skillshopuntil 07.2027Verify in Google
Read the story →
$ HOW WE QUOTE

Cost depends on the task

We don't show prices on the site — because the same website for a dental clinic and an industrial plant can't cost the same. First we understand the task, then we quote — that's honest.

01
Tell us your task in Telegram

What you have now, the goal, your niche. 5 minutes of your time.

02
We research your niche & competitors

We look at what others charge and deliver in your segment — no template solutions.

03
Estimate within 24 hours

Transparent quote: scope, timeline, final price. No surprises mid-project.

★ 24h

Get the estimate within 24 hours

Price and timeline are locked BEFORE start. No mid-project upcharges.

We take up to 5 projects per month — to give each one full attention

✓ GUARANTEES

What we promise — and keep

§ NO ASTERISKS

No asterisks, no fine print. Just what we actually do for every project.

01
Price and timeline — before start

We lock them in Telegram before any work begins. No mid-project upcharges. Ever.

02
Every click in plain sight

Personal admin access — you see every visit and lead in real time. No monthly reports needed.

03
Anti-fraud is on by default

Ad budget doesn't burn on bots and competitors. It's part of the project, not an upsell.

04
Not a fit — we'll say so

If the task isn't ours to solve or the budget won't hit your goals — we'll say it upfront and refer you.

Want to discuss your task?

// Yandex Direct

What's included in setup

Keyword research from Wordstat and Key Collector, extended negative keyword base from day one

  • Keyword research from Wordstat and Key Collector — extended negative keyword base
  • Goals and events in Yandex Metrica — shaped to your funnel, not from a template
Yandex Direct for Uzbekistan — UZNEO
Search · RSYA

? FAQ

FAQ about Yandex Direct

Partly. Yandex search on Uzbek queries is weaker than Russian. YAN and retarget work for Russian-speaking audience in Uzbekistan. Pure uz content — often Google + Instagram. On the brief we check Wordstat and any existing stats.

Guides, checklists and numbers for this service from the UZNEO blog

All blog articles →
✦ CTA
Discuss Yandex Direct
ROI · Conversions

Discuss Yandex Direct

Tell us about your niche and budget — within an hour we'll explain which channels fit you

Reply within 1 hour
Fixed fee
Launch in 3–5 days
Weekly report
⌖ LOCAL REACH

Districts, cities and niches

12 districts10 cities32 niches