Yandex Direct for Uzbekistan
Yandex is a separate audience that doesn't use Google. We set up Search, YAN and retargeting: keywords from Wordstat, ads for Search and Spec, goals in Metrica, our own anti-fraud. We've managed every account by hand since 2018, no budget resale through middlemen.


Where we run ads
Three channels. Search — the person types a query. Network and social — interest-based delivery. Meta Ads — Instagram and Facebook through Ads Manager.

Yandex Direct
Yandex Search & network
Same for audiences on Yandex: search and display network.
Budget protected by our own anti-fraud — setup in 5 minutes
Up to 20% of ad budget can go to bots, competitors and accidental clicks. The system automatically blocks suspicious traffic — you only pay for real people. Setup is one line of code: no site edits, no new services. Works with WordPress, Tilda, Next.js, React and any site where you can paste a tag.
Your money goes to real customers, not bots and competitors.
Automatic site scanning
The system finds all buttons, forms and links on its own. You see which page the click came from and which element was clicked.
IP & browser fingerprint blocking
Recognizes repeat visitors even when they switch Wi-Fi or carrier. Bots and competitors blocked automatically.
Real-time behavior analysis
Mouse movement, click speed, time on page — dozens of signals to tell humans from bots.
Cross-project protection
If a visitor click-frauds one site — they're blocked across all your projects at once.
Our own system on our servers — not a black box. You see every visit, every click and every block reason in real time, not «they sent a report once a month».
Invalid clicks
Tap — open and zoom
// UZNEO · STACK
What's included in setup
Keyword research from Wordstat, clustering, ad copy for Search and Spec, creative testing in YAN, goals synced to Metrica. We've managed every account by hand since 2018.

- Keyword research from Wordstat and Key Collector — extended negative keyword base
- Search + YAN + retargeting — three channels with different click cost and quality
- Goals and events in Yandex Metrica — shaped to your funnel, not from a template
- Anti-fraud — blocks click fraud and irrelevant traffic before budget is charged

Robert Mirov — code and ads under personal accountability
Since 2018 — 50+ projects across Uzbekistan. 10 companies in active parallel support. No subcontractors, no agency markup: brief, development, ads and support — handled personally.
Cost depends on the task
We don't show prices on the site — because the same website for a dental clinic and an industrial plant can't cost the same. First we understand the task, then we quote — that's honest.
What you have now, the goal, your niche. 5 minutes of your time.
We look at what others charge and deliver in your segment — no template solutions.
Transparent quote: scope, timeline, final price. No surprises mid-project.
Get the estimate within 24 hours
Price and timeline are locked BEFORE start. No mid-project upcharges.
We take up to 5 projects per month — to give each one full attention
What we promise — and keep
No asterisks, no fine print. Just what we actually do for every project.
We lock them in Telegram before any work begins. No mid-project upcharges. Ever.
Personal admin access — you see every visit and lead in real time. No monthly reports needed.
Ad budget doesn't burn on bots and competitors. It's part of the project, not an upsell.
If the task isn't ours to solve or the budget won't hit your goals — we'll say it upfront and refer you.
// Yandex Direct
What's included in setup
Keyword research from Wordstat and Key Collector, extended negative keyword base from day one
- Keyword research from Wordstat and Key Collector — extended negative keyword base
- Goals and events in Yandex Metrica — shaped to your funnel, not from a template

? FAQ
FAQ about Yandex Direct
What clients say
Read on this topic
Guides, checklists and numbers for this service from the UZNEO blog

Yandex Direct or Google Ads: what to choose for business in Uzbekistan
Deep UZNEO guide: who searches where in UZ, 2026 CPC/CPL tables, when Google wins, when Yandex wins, hybrid setup, 2–4 week test, budgets, mistakes, and antifraud. No “always better” myth.
Read →
Yandex Maps and Yandex Business: how to get clients in Uzbekistan
Full guide: +998 verification, NAP, photos and services, reviews, ranking factors, 30–90 day plan, organic vs Direct, mistakes with before → after tables. Calm guide for local business owners.
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Yandex Direct in Uzbekistan: is it worth investing
Honest UZNEO guide: where Yandex audience lives in Uzbekistan, worth/wait matrix, Search vs RSYA, budget ranges, CPL, antifraud, and a 2–4 week test. When Google or Meta is better.
Read →
Discuss Yandex Direct
Tell us about your niche and budget — within an hour we'll explain which channels fit you


