01 / UZNEO
Start with demand.
Trial, membership, PT, kids gym — separate campaigns and bids
ADS / UZNEOAds · Fitness club
Contextual advertising for fitness clubs in Tashkent
§ IN BRIEF
Five gyms within 3 km — the winner is whoever books the trial first, not whoever has the nicest signage
“Gym near me” in Tashkent is a walking-radius auction: high CPC, brutal seasonality (January ×3 vs summer), and half the clicks are home workouts and trainer job posts. I split traffic by format — trial, membership, PT, kids gym — each with its own CPL and landing page. Geo is cut to club radius, negatives kill YouTube and DIY, anti-fraud catches neighbouring clubs on manual clicks. Optimisation targets “trial completed” and membership sales, not raw clicks.
Scope of work
- UTM and gclid saved with every inquiry — lead source visible, not «just a click»
- Goals and events in analytics shaped to your funnel, not a template
- Reports by meaning: what led to a conversation and inquiry, not just dashboard numbers
These are the service work areas. We agree on the exact scope, timeline and final price before the project starts.
UZNEO / Advantages08 / ADS
Built.
To work.
02 / UZNEO
Relevant searches.
Negatives: “home”, “YouTube”, “video”, “trainer job”
03 / UZNEO
Know the source.
Ads show membership price and trial slot — not “best gym in town”
04 / UZNEO
Protect your budget.
3–5 km geo — you pay for people who can actually walk in
05 / UZNEO
Track enquiries.
Format landings — membership and PT not on one page
06
Offline “trial completed” → Google Ads API
07
UTM shows whether trial or direct membership drove payment
08
Fixed management — not a % of membership sales
Official business
Contracton requestYaTT
//Ad package
What the ad package includes — trial class, not brand reach
Fitness semantics
Membership, personal training, group — minus «home workouts».
Trial creatives
Trial workout, monthly promo, schedule.
Landing and booking
Trial form — matches the ad headline.
Minus «home»Club radiusAntifraudCPL by membership
Minus «home»
Club radius
Antifraud
CPL by membershipUZNEO.PERSONAL OWNERSHIP
FOUNDER / 001✳
★ Founder/Accountable for your project
Mikhail — code and ads under personal accountability
Since 2018 — 50+ projects across Uzbekistan. 10 companies in active parallel support. No subcontractors, no agency markup: brief, development, ads and support — handled personally.
2018Since 2018
50+UZNEO / PROJECTS
One person accountable end to end↗
Code · Ads · Analytics
FOUNDER-LED DIGITAL STUDIOFounder / UZNEO
// Ads · Fitness club
Three kilometres and the January spike burn budget without structure
Fitness search is a local war. Five clubs within 3 km fight for the same “gym nearby” query; in January the auction explodes when everyone decides to “start Monday” — competition ×2–3 vs August. One “gym Tashkent” campaign to a generic price list means CPL nowhere: half the traffic is home workouts, jobs and price browsers who never book.
Trial and membership are different economics. Trial: low ticket, job is get them through the door before they tour the neighbour. Membership: they’re comparing 3–4 clubs within walking distance — price in the headline and a slot today matter. PT and kids gym are separate audiences, keywords and landings with trainers — not one “our gym is great” page.
I measure the funnel to money: click → trial sign-up → visit → membership. Without offline conversions the algorithm optimises on forms, not members. I hook CRM/Telegram, send “trial completed” to Google Ads — after 2–3 weeks you see which format drives LTV and budget moves there, not into dead keywords.
Where we run ads
Three channels. Search — the person types a query. Network and social — interest-based delivery. Meta Ads — Instagram and Facebook through Ads Manager.
Google Ads
Google Search & partners
Ads in Google Search and partner sites: someone searches for a service — sees your offer.
Yandex Direct
Yandex Search & network
Same for audiences on Yandex: search and display network.
Meta Ads
Instagram and Facebook
Ads Manager: audiences, pixel, Lead Ads or site traffic. Feed management is not part of this service.
Anti-Fraud
Budget protected by our own anti-fraud — setup in 5 minutes
Up to 20% of ad budget can go to bots, competitors and accidental clicks. The system automatically blocks suspicious traffic — you only pay for real people. Setup is one line of code: no site edits, no new services. Works with WordPress, Tilda, Next.js, React and any site where you can paste a tag.
12,000+suspicious clicks already filtered
Your money goes to real customers, not bots and competitors.
Automatic site scanning
The system finds all buttons, forms and links on its own. You see which page the click came from and which element was clicked.
IP & browser fingerprint blocking
Recognizes repeat visitors even when they switch Wi-Fi or carrier. Bots and competitors blocked automatically.
Real-time behavior analysis
Mouse movement, click speed, time on page — dozens of signals to tell humans from bots.
Cross-project protection
If a visitor click-frauds one site — they're blocked across all your projects at once.
Our own system on our servers — not a black box. You see every visit, every click and every block reason in real time, not «they sent a report once a month».
Google Ads · invalid clicks
Anti-fraud you can see in the Google Ads UI
Report cards based on Google Ads data: invalid clicks and their share for the stated period. Browse the results and select a card to open the original account screenshot.
UZNEO / EVIDENCE DESK02 ITEMS
Browse the evidence
01 / 02
Select a card to view the original screenshot
Campaign and client names are redacted. Numbers come from the Google Ads report for the selected period — not industry averages. ↗ Tap — open and zoom
Google Skillshop · 3 certifications
Ads run by a Google-certified specialist
Search Professional, Search (search campaigns) and Grow Offline Sales — three different Google Ads certifications. Not a one-off course: verifiable Skillshop credentials 2026–2027.
until 07.2027
// UZNEO · STACK
Trial → membership: a chain, not “clicks in a report”
§ APPROACH
In fitness a click is cheap only on paper — you pay for visits and renewals. Trial forms, CRM or Telegram log format and source; offline “trial completed” feeds Google Ads so Smart Bidding learns on payments, not empty leads.
- Clusters: trial / membership / PT / yoga — separate creatives and CPA goals
- Schedule: weekday mornings/evenings + weekends — peak “gym nearby”
- Report: spend → trials → visits → memberships and CPL by format
- Anti-fraud on neighbouring clubs within 3 km
ESTIMATE
Direct Google Ads integration via API
Real inquiries automatically go to Google Ads and train the algorithms — ads find your customers more accurately. Blocked IPs sync to the exclusion list without manual work. Value-Based Bidding supported: Google gets not «an inquiry happened», but its real business value.
$ HOW WE QUOTE03 / PROCESS
Cost depends on the task
Starting prices are shown with each service. The final quote depends on features, scope and materials. We agree on the scope, price and timeline before work begins.
What you have now, the goal, your niche. 5 minutes of your time.
Your project / UZNEO01 — 03
Process exampleTell us your task in Telegram
Price and timeline are locked BEFORE start. No mid-project upcharges.
We take up to 5 projects per month — to give each one full attention
✓ GUARANTEES
What we promise — and keep
§ NO ASTERISKS
No asterisks, no fine print. Just what we actually do for every project.
Workflow · illustration
Price and timeline — before start
We lock them in Telegram before any work begins. No mid-project upcharges. Ever.
Every click in plain sight
Personal admin access — you see every visit and lead in real time. No monthly reports needed.
Anti-fraud is on by default
Ad budget doesn't burn on bots and competitors. It's part of the project, not an upsell.
Not a fit — we'll say so
If the task isn't ours to solve or the budget won't hit your goals — we'll say it upfront and refer you.
? FAQ
FAQ on fitness club advertising
Trial for contact capture and fast CPL feedback. Membership when you have a landing with price and schedule. I run both in separate campaigns with different optimisation goals.
Google Reviews
Google ReviewsWhat clients say about UZNEO advertising
5.0· 44 reviews
XS
Xusniddin Shaymanov
22.10.2026
“They made a calculator and registration in a 1C bot for our warehouse. I'm happy with the work and recommend them 100%.”
MX
Muhiddin Xurramov
22.10.2026
“I recommend them — a great inventor.”
NJ
Nargiza Jabbarova
21.10.2026
“Very good service! I am happy with the quality and the way I was treated. I recommend them!”
SD
Sanjar Djumayev
07.10.2026
“Super”
МР
Марина Розмаита
04.10.2026
“I really like this service. We've worked with them for six months, and the collaboration started paying off from the second week. The team are true professionals, always available even on weekends, and resolve questions quickly. UZNEO are the best; I recommend them to everyone!”
NB
NIGINA BOBYEVA
02.10.2026
“I really liked the work. My orders were completed exactly as I wanted. I recommend them to everyone.”
SS
Saidmurod Safaraliyev
02.10.2026
“Respect — they completed my orders perfectly. I recommend them. He was very pleasant to deal with, and I have more orders for him.”
BE
Bakhodir Eshtemirov
02.10.2026
“They did great work and made it the way we wanted.”
ZD
Zufar Djalilov
02.10.2026
“Great!”
AL
Alex Lee
28.09.2026
“A top-notch professional who knows his work. He built a bot, a website funnel, a full program, a web service and more for me. I recommend him.”
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About us14 min
Who I am and how UZNEO works
Who runs UZNEO: path since 2018, 50+ projects, ~10 companies in support. One-to-one format, Ads, sites, antifraud — calm, no hype, so you can decide if direct work fits.
Read →✦ CTA
Discuss fitness club ads
Send formats, area and average membership price — campaign structure and budget range within an hour
Reply in 1 hour
Campaigns for membership and trial
Anti-fraud from day one
You keep the ad account
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