Contextual advertising for a language school in Tashkent
An English trial lesson and IELTS intake are different funnels — not “download a textbook” and not one campaign for the whole school
A language school in search is a course and an audience, not the word “English”. “English for kids Chilonzor”, “Korean from scratch”, “evening IELTS” — different cycle, price and “trial lesson” button. One “language courses Tashkent” campaign pulls “download textbook”, teacher vacancies and free apps. I split English, Korean and IELTS, plus kids and adults — with geo around the branch and a landing that shows the timetable, a trial lesson and a signup form. Negatives cut DIY and jobs. Anti-fraud on district keys: neighbouring schools click in intake season. You keep the ad account; UZNEO charges a fixed management fee, not a percent of spend.
Robert Mirov — code and ads under personal accountability
Since 2018 — 50+ projects across Uzbekistan. 10 companies in active parallel support. No subcontractors, no agency markup: brief, development, ads and support — handled personally.
Search Pro · Offline Sales · SearchGoogle Skillshopuntil 07.2027Verify in Google ↗// Ads · Language school
The trial lesson is the ad goal — not traffic to “download a textbook”
A parent searches “English for kids” and compares district, group age and a trial lesson. An adult on IELTS wants evenings, an exam date, another ticket. Mix them with Korean in one ad and you get a signup for the wrong course. Course and audience on the landing cut that noise from day one.
“Download a textbook” and “book a trial” are different people. The first wants a PDF; you want a seat in a group. I send traffic to a landing with the timetable, branch district and a trial-lesson button — not a blog without signup. Negatives cut apps, vacancies and self-study kits. Kids and adults do not share one campaign.
KPI is a trial-lesson booking, not a click. Anti-fraud cuts neighbouring schools on district queries. Google, Yandex and Meta accounts stay yours. UZNEO takes a fixed fee, not a share of spend. Launch in 3–5 days; a quote on Telegram within 24 hours after the brief.
Where we run ads
Three channels. Search — the person types a query. Network and social — interest-based delivery. Meta Ads — Instagram and Facebook through Ads Manager.
Google Ads
Google Search & partners
Ads in Google Search and partner sites: someone searches for a service — sees your offer.
Yandex Direct
Yandex Search & network
Same for audiences on Yandex: search and display network.
Meta Ads
Instagram and Facebook
Ads Manager: audiences, pixel, Lead Ads or site traffic. Feed management is not part of this service.
Budget protected by our own anti-fraud — setup in 5 minutes
Up to 20% of ad budget can go to bots, competitors and accidental clicks. The system automatically blocks suspicious traffic — you only pay for real people. Setup is one line of code: no site edits, no new services. Works with WordPress, Tilda, Next.js, React and any site where you can paste a tag.
Your money goes to real customers, not bots and competitors.
Automatic site scanning
The system finds all buttons, forms and links on its own. You see which page the click came from and which element was clicked.
IP & browser fingerprint blocking
Recognizes repeat visitors even when they switch Wi-Fi or carrier. Bots and competitors blocked automatically.
Real-time behavior analysis
Mouse movement, click speed, time on page — dozens of signals to tell humans from bots.
Cross-project protection
If a visitor click-frauds one site — they're blocked across all your projects at once.
Our own system on our servers — not a black box. You see every visit, every click and every block reason in real time, not «they sent a report once a month».
Anti-fraud you can see in the Google Ads UI
Screenshots from a live Google Ads account: the “Total invalid clicks” column. Our rules catch click fraud; IPs and devices go to exclusion lists — Google marks invalid clicks and refunds part of the spend.
Campaign and client names are redacted. Numbers come from the Google Ads report for the selected period — not industry averages.
Google Skillshop · 3 certifications
Ads run by a Google-certified specialist
Search Professional, Search (search campaigns) and Grow Offline Sales — three different Google Ads certifications. Not a one-off course: verifiable Skillshop credentials 2026–2027.
until 07.2027
// UZNEO · STACK
Course + audience + trial lesson
For a language school, the course, kids or adults and the branch district decide the lead. An “English Tashkent” click with no booking burns budget. Each request is tied to course and district.
- Campaigns: English, Korean, IELTS — kids and adults
- Geo around the branch, not the whole city in one list
- Report: spend → clicks → trial bookings → CPL by course
- Anti-fraud on district keys — neighbouring school clicks
Direct Google Ads integration via API
Real inquiries automatically go to Google Ads and train the algorithms — ads find your customers more accurately. Blocked IPs sync to the exclusion list without manual work. Value-Based Bidding supported: Google gets not «an inquiry happened», but its real business value.
Cost depends on the task
We don't show prices on the site — because the same website for a dental clinic and an industrial plant can't cost the same. First we understand the task, then we quote — that's honest.
What you have now, the goal, your niche. 5 minutes of your time.
We look at what others charge and deliver in your segment — no template solutions.
Transparent quote: scope, timeline, final price. No surprises mid-project.
Get the estimate within 24 hours
Price and timeline are locked BEFORE start. No mid-project upcharges.
We take up to 5 projects per month — to give each one full attention
What we promise — and keep
No asterisks, no fine print. Just what we actually do for every project.
We lock them in Telegram before any work begins. No mid-project upcharges. Ever.
Personal admin access — you see every visit and lead in real time. No monthly reports needed.
Ad budget doesn't burn on bots and competitors. It's part of the project, not an upsell.
If the task isn't ours to solve or the budget won't hit your goals — we'll say it upfront and refer you.
? FAQ
FAQ on language-school ads
Google ReviewsWhat clients say about UZNEO advertising
“Very happy with UZNEO. The team clearly knows their craft. Communication and service were excellent — every question was answered on time and clearly. Thank you for the partnership; we will keep working only with you. Highly recommend!”
“Sincere thanks to the UZNEO team for their professionalism. I am a doctor, and it mattered that the website and ads reflected trust and medical ethics. They took on the site, promotion setup, and support at every stage. Patient flow increased significantly. They stay in touch, solve issues quickly, and treat the project as their own. I recommend them to colleagues and anyone growing a practice or business.”
“Sincere thanks to the whole UZNEO team for professionalism and a human approach. We came for a website and ad setup and got full support. Lead flow rose right after launch. Specialists were available at every step. I recommend them to anyone who wants more sales and a partner they can rely on.”
“They built a website plus ads in Tashkent. Honestly the previous specialist really let me down, but UZNEO made me very happy — responsive and responsible. I recommend them to everyone.”
“Outstanding service and professionalism!! Worked with UZNEO to develop our website and launch digital advertising, and the results exceeded all expectations. The team is incredibly proactive and deeply understanding of modern marketing tools. They didn't just follow my technical requirements but actively proposed ideas to improve our sales funnel and optimize the ad budget. The website was delivered on time and started generating leads almost immediately. Communication was flawless — they were available 24/7 and answered every question immediately. If you are looking for a reliable IT and marketing partner in Tashkent, I highly recommend UZNEO!”
“Hello! Thank you for being there — you made my life so much easier!!!”
“Thank you so much — everything was fast and high quality. I recommend to everyone.”
“Huge thanks for a professional Google Ads setup. From day one there was a systematic approach, deep niche analysis, solid keyword selection, and precise targeting. A true professional — I recommend them.”
“Thank you very You are the best deviloper”
“I recommend working with them. High professionalism and results-driven work. I ordered a website plus ad campaigns — done excellently. What I liked most: they hit every deadline. Every stage was delivered on time, without delays.”
“Great person — did the job excellently, I'm very happy. The right person to keep working with. Respect.”
“Simply outstanding developers, 24/7 support, and tons of ideas from their side on improving funnel performance, ads, and budget allocation. I'm very happy — highly recommend them to everyone.”
“Super fast and high quality — they took all my wishes into account, and the site looks wonderful. I also loved that we can keep making edits and keep making the site even more beautiful and functional.”
“The best service on the planet!”
Read on this topic
Guides, checklists and numbers for this service from the UZNEO blog
How to set up Google Ads in Uzbekistan
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2GIS, Yandex Business and local presence: what to do after Google Maps
A full local presence plan for Uzbekistan: step-by-step 2GIS and Yandex Business, NAP, catalogs, checklist, 30–90 day plan, common mistakes, and before/after tables.
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High-converting landing page structure: what actually drives leads
Full landing block map for businesses in Uzbekistan: hero, proof, pricing, FAQ, CTA, mobile checklist, ads match, 1–2 week fix plan and budget ranges. Calm, no hype.
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Discuss language-school ads
Send courses, kids/adults and branch district — within 24 hours I’ll send campaign structure and a forecast on Telegram
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