Contextual advertising for air conditioning in Tashkent
A June “install today” and winter service are different campaigns: model, floor and district — not one city-wide ad
Air conditioning in search is a job, not a brand shelf. “AC install Chilonzor”, “freon refill”, “split service” — different crews, slots and tickets. The summer peak squeezes install: floor, pipe run and model decide whether you can come today. One “air conditioner Tashkent” campaign pulls “buy yourself”, model reviews without fitting and fitter vacancies. I split install, service and refill — with district geo and a landing that shows brand models, floor and a “call a technician” button. Negatives cut DIY and jobs. Anti-fraud on “AC near me”: neighbouring crews click in the heat. You keep the ad account; UZNEO charges a fixed management fee, not a percent of spend.


Robert Mirov — code and ads under personal accountability
Since 2018 — 50+ projects across Uzbekistan. 10 companies in active parallel support. No subcontractors, no agency markup: brief, development, ads and support — handled personally.
// Ads · Air conditioning
Summer install sells the slot and the floor, not a brand logo in the headline
In June people search “install today” and write the floor at once: no lift and a long pipe run is another visit. Service and refill live on another calendar — spring and autumn, another ticket. Mix them with “buy an AC” in one ad and you get a call with no fitting. Job type and district on the landing cut that noise from day one.
A model on the landing is a landmark, not a webshop: “with install”, floor, technician visit. I send traffic to a form with district and floor — not a product card without an address. Negatives cut people looking for a “install it yourself” guide or a job. Summer peak gets a separate install budget so service is not drowned in the heat.
KPI is a site-visit request, not a brand click. Anti-fraud cuts neighbouring crews on “AC near me”. Google, Yandex and Meta accounts stay yours. UZNEO takes a fixed fee, not a share of spend. Launch in 3–5 days; a quote on Telegram within 24 hours after the brief.
Where we run ads
Three channels. Search — the person types a query. Network and social — interest-based delivery. Meta Ads — Instagram and Facebook through Ads Manager.

Google Ads
Google Search & partners
Ads in Google Search and partner sites: someone searches for a service — sees your offer.

Yandex Direct
Yandex Search & network
Same for audiences on Yandex: search and display network.
Meta Ads
Instagram and Facebook
Ads Manager: audiences, pixel, Lead Ads or site traffic. Feed management is not part of this service.
Budget protected by our own anti-fraud — setup in 5 minutes
Up to 20% of ad budget can go to bots, competitors and accidental clicks. The system automatically blocks suspicious traffic — you only pay for real people. Setup is one line of code: no site edits, no new services. Works with WordPress, Tilda, Next.js, React and any site where you can paste a tag.
Your money goes to real customers, not bots and competitors.
Automatic site scanning
The system finds all buttons, forms and links on its own. You see which page the click came from and which element was clicked.
IP & browser fingerprint blocking
Recognizes repeat visitors even when they switch Wi-Fi or carrier. Bots and competitors blocked automatically.
Real-time behavior analysis
Mouse movement, click speed, time on page — dozens of signals to tell humans from bots.
Cross-project protection
If a visitor click-frauds one site — they're blocked across all your projects at once.
Our own system on our servers — not a black box. You see every visit, every click and every block reason in real time, not «they sent a report once a month».
Anti-fraud you can see in the Google Ads UI
Screenshots from a live Google Ads account: the “Total invalid clicks” column. Our rules catch click fraud; IPs and devices go to exclusion lists — Google marks invalid clicks and refunds part of the spend.
Campaign and client names are redacted. Numbers come from the Google Ads report for the selected period — not industry averages.
Google Skillshop · 3 certifications
Ads run by a Google-certified specialist
Search Professional, Search (search campaigns) and Grow Offline Sales — three different Google Ads certifications. Not a one-off course: verifiable Skillshop credentials 2026–2027.
until 07.2027
// UZNEO · STACK
Job type + model + floor + district
For AC, the job, the floor and the object’s district decide the lead. An “air conditioner Tashkent” click with no visit burns budget. Each request is tied to type and district.

- Campaigns: install, service, refill — separate bids
- District geo and keywords — not the whole city in one list
- Report: spend → clicks → visit requests → CPL by type
- Anti-fraud on “AC near me” — neighbouring crew clicks

Direct Google Ads integration via API
Real inquiries automatically go to Google Ads and train the algorithms — ads find your customers more accurately. Blocked IPs sync to the exclusion list without manual work. Value-Based Bidding supported: Google gets not «an inquiry happened», but its real business value.
Cost depends on the task
We don't show prices on the site — because the same website for a dental clinic and an industrial plant can't cost the same. First we understand the task, then we quote — that's honest.
What you have now, the goal, your niche. 5 minutes of your time.
We look at what others charge and deliver in your segment — no template solutions.
Transparent quote: scope, timeline, final price. No surprises mid-project.
Get the estimate within 24 hours
Price and timeline are locked BEFORE start. No mid-project upcharges.
We take up to 5 projects per month — to give each one full attention
What we promise — and keep
No asterisks, no fine print. Just what we actually do for every project.
We lock them in Telegram before any work begins. No mid-project upcharges. Ever.
Personal admin access — you see every visit and lead in real time. No monthly reports needed.
Ad budget doesn't burn on bots and competitors. It's part of the project, not an upsell.
If the task isn't ours to solve or the budget won't hit your goals — we'll say it upfront and refer you.
? FAQ
FAQ on air-conditioning ads
What clients say about UZNEO advertising
Read on this topic
Guides, checklists and numbers for this service from the UZNEO blog

How to set up Google Ads in Uzbekistan
A full calm Google Ads guide for Uzbekistan businesses: account, search structure, keywords and negatives, RSA, conversions, checklist, week-one budget, day 3 / 7 / 14 reports, before|after tables. No hype.
Read →
How Much Ad Budget Do You Need by Niche in Uzbekistan
Deep media-budget guide by niche in Uzbekistan: CPC/CPL ranges, Tashkent vs regions, Google / Instagram / Yandex, $300–$1,000 starts, CPL max, a 30-day test plan, and a growth checklist. Soft ranges from UZNEO — no guarantees.
Read →
Landing conversion: how to raise it without magic
Full guide for businesses in Uzbekistan: how to count CR, drop-off signal table, message match, offer, form, trust, speed, 2–4 week plan, and soft ranges. No “×10 in a week”.
Read →
Discuss air-conditioning ads
Send job types, visit districts and season — within 24 hours I’ll send campaign structure and a forecast on Telegram


