AI bot for car dealerships from “is it in stock?” to a test drive

A general-purpose model knows a lot about cars, but buyers need something else: do you have that model in white today, what does it cost at your dealership, and when can they collect it. So the AI bot works only with your inventory and price list — an export from your DMS, CRM or a sheet. If the car is not in stock, it does not promise it “next week”; it suggests the closest alternative or logs an order request flagged for a manager.

Finance questions are handled within your rules. The bot estimates the payment using your approved loan and installment programmes — down payment, term, partner bank — and says plainly that final terms depend on bank approval. It never values a trade-in itself: it collects make, year, mileage, condition and photos and passes them to your appraiser. Off-promotion discounts and bargaining always go to a manager.

The main goal of the chat is a showroom visit or test drive. The bot offers open slots on demo cars, sends a reminder the day before and shares the address with a map. Every request lands in the CRM with model, trim, budget, payment method and Google Ads UTM, so you can see which campaigns bring test drives and which only bring price questions. I work remotely with dealers in Uzbekistan and Kazakhstan.