How is Yandex Direct different from Google Ads?

Different audiences. Yandex Direct is stronger for Russian-speaking users. We recommend using both channels.

What's the minimum budget?

We recommend from $235/month ad budget for a stable flow of leads.

Do you account for Samarkand's tourist traffic?

Yes. We build multilingual sites for tourists from Turkey, Kazakhstan, and China, integrating Booking.com, TripAdvisor, and online reservations.

HUB2018UZNEO

Yandex Direct

Yandex Direct in Samarkand

Samarkand is the second-largest city in Uzbekistan, a major tourism and business hub with rapidly growing demand for digital services. We launch Yandex advertising for businesses in Samarkand. Search campaigns, YAN, retargeting. We work with the Russian-speaking audience in Tashkent and regions.

Samarkand is the country's second-largest market by tourist traffic, and we build projects with this in mind. Hotels, restaurants, tour agencies — we know how to convert tourist flow into online leads. Every stage from brief to training is handled remotely. In Samarkand, Yandex is the main search engine for the Russian-speaking audience. We launch Direct campaigns focused on local queries and seasonality.

вњ“Yandex search campaigns

вњ“Yandex Advertising Network (YAN)

вњ“Retargeting and look-alike audiences

вњ“Yandex Metrica and goal setup

вњ“Monthly bid optimization

вњ“Detailed lead reports

from$155

Launch in 3–5 days. Ad budget separate.

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